How EA’s John Riccitiello sees the past few years of struggle | VentureBeat

read that.

“I would argue we failed well,” he said. “We are students of our own failure. We used our failure to shape and impel us to a better strategy. One that we believe will ultimately succeed in ways that our previous strategy, even if perfectly executed, could never have done. … Trust me. Sooner or later, you’re going to get knocked on your ass. Will you fold? Or will you fail well?”

In the early 2000s, EA was by far the most successful company in the video game business. EA ruled on the market-leading PlayStation 2 platform and had a huge market capitalization and was on every “best of the best list.” By 2008, the story was much different. With the transition to the Xbox 360, the PlayStation 3, and the Wii, EA’s product quality suffered, its development costs skyrocketed, and EA had stopped growing.

Here's the thing - social and iOS gaming are over invested. EA could see major hurt if the bubble bursts....plus they are harming thei own brands by recycling them for nothing on those platforms - just like Capcom.

Iwata will be proved right, this is short sited business. nintenod has made a TON of money (more than anyone in gaming) by not going digital....

Not another one of these. -_-

Don't hate. These clearly aren't spam. At all.

So who's gonna start here?

How long will it take to just turn into "WII SPORTZ IS GREAT ROFL?"

2-4 argumentative posts is my bet.

Linking to a new news article is spam?

lol - what ever.

EA is failing, look at their financials....

Remember how you made a post exactly like this? Remember how at the end you were just scrambling to insult every person who made a good argument and resorted at the end to just plain out looking like an idiot which closed the thread and earned you "Public Enemy #1" on the Forums? Good times.

He's trying to relive his glory days.

Remember the time I went and compiled every condescending or insulting quote or his in the thread? And then the thread got deleted a few hours later?

Good times.

Remember when he wasn't reprimanded for some reason? And how he continues to post blatant crap like this?